Precision Placement
Guided Surgery for Single-Tooth Implants.
When patients ask about the success rate of dental implants, I usually respond, “97 percent.” I know the numbers vary...
Designing the Dream
Ergonomics Helps Dentists Reach Their Potential.
"Go buy 12 white shirts and 12 new silk ties.” As a new dentist seeking to grow my...
Mastering Implants
Five Katas That Take Dentists from Beginners to Experts.
Today, patients are more aware of implants than ever before. With the availability of online information,...
Which Price Is Right?
Managing PPO Memberships and Associated Agreements.
Today, dental insurance companies are working aggressively to expand their network footprints to include more dentists and more locations....
The Pull of Effective Online Marketing Campaigns
In the past, traditional marketing was about pushing a message out to as many people as possible and hopefully convincing even a small number...
Lights, Camera, Action
Internet Marketing, Part 3: How Video Can Drive Patient Engagement.
During the summer of 2014, the Internet was inundated with what Money magazine author Ethan...
Is Your Practice Anti-Social?
INTERNET MARKETING, PART 2: SOCIAL MEDIA FOR DENTAL PRACTICES.
In the previous issue of Aesthetic Dentistry, we discussed the impact of websites, mobile technology, and...
The Power of the Handoff
TACKLE THE PROBLEM OF PATIENT TRANSITIONS.
The date is January 17, 1988. The Cleveland Browns and Denver Broncos face each other on the Denver eight-yard...
I Made the Jump into Dental Implants
AND MY PRACTICE HAS BENEFITED EVER SINCE.
I was excited to read Dr. Bill Black’s article, “Making the Jump into Dental Implants” in the Spring...
Making the Jump into Dental Implants
GET OUT OF YOUR COMFORT ZONE AND IMPROVE YOUR PRACTICE.
Since the 1980s, dental implants have been a reliable method of replacing missing teeth. However,...