Looking Inward

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Ask,"What Kind of Dentist Do I Want to Be?" A new year is the ideal time to take a moment and examine your life—both personally and professionally. This is not a passive activity—it is a...

Playing to Win

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PPO Strategies to Get the Best Dentistry for Patients. It is no secret that dentists are feeling the financial pain of preferred provider organization (PPO) participation. In some states, dentists must agree to discount their...

Completing the Look

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A Makeup Artist Gets a Full Smile Makeover. Makeup is a lifelong passion for me. My journey into makeup artistry as a career started at home—my mom and sisters are all glamour girls. I loved...

Which Price Is Right?

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Managing PPO Memberships and Associated Agreements. Today, dental insurance companies are working aggressively to expand their network footprints to include more dentists and more locations. According to the Life Insurance and Market Research Association (LIMRA),...

Hitting the Mark

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A Full Arch Makeover Corrects a Childhood Injury. Getting hit in the face with a baseball bat will ruin your day, but it doesn’t have to ruin your life. I’m proof of that. As a...

The Pull of Effective Online Marketing Campaigns

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In the past, traditional marketing was about pushing a message out to as many people as possible and hopefully convincing even a small number of them to take the next step—maybe calling a practice...

To Join or Not To Join?

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What to Do When Considering Participation with a PPO. About 15 years ago, our practice, Nankin Dental Associates, in Quincy, MA, participated in a number of PPO programs. As most readers are aware, preferred provider...

Finding the Money, Part 2

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Helping Patients Pay for Dental Treatment. In the November 2018 issue of Aesthetic Dentistry magazine, Tawana Coleman, the Total Team Training instructor for more than 20 years, wrote Part 1 of this article. Below, Hernan...

Pitfalls Can Happen

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10 Ways to Avoid Pitfalls in Full Mouth Reconstructions. When attempting a full mouth or full arch reconstruction (FAR), mishaps can happen. To improve as practitioners, dentists should learn to recognize any pitfalls before they...

The Road to Success

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From Dental School to an Expanding Practice in Five Years. In 2014, I graduated from The Ohio State University College of Dentistry in Columbus, OH. Today, about five years later, I own a dental practice...

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