Looking Inward
Ask,"What Kind of Dentist Do I Want to Be?"
A new year is the ideal time to take a moment and examine your life—both personally...
Playing to Win
PPO Strategies to Get the Best Dentistry for Patients.
It is no secret that dentists are feeling the financial pain of preferred provider organization (PPO)...
Which Price Is Right?
Managing PPO Memberships and Associated Agreements.
Today, dental insurance companies are working aggressively to expand their network footprints to include more dentists and more locations....
Completing the Look
A Makeup Artist Gets a Full Smile Makeover.
Makeup is a lifelong passion for me. My journey into makeup artistry as a career started at...
The Pull of Effective Online Marketing Campaigns
In the past, traditional marketing was about pushing a message out to as many people as possible and hopefully convincing even a small number...
Hitting the Mark
A Full Arch Makeover Corrects a Childhood Injury.
Getting hit in the face with a baseball bat will ruin your day, but it doesn’t have...
Switching Places: From Treatment-Planner to Patient
You might say that I inherited my interest in the dental industry from my mom. While I was growing up, my mom worked for...
The Dick Barnes Way
Very early one Friday morning in the late eighties, I was driving from Hamburg to Frankfurt on the German autobahn for my first seminar with Dr. Dick Barnes.
Dental Health: An Investment that Pays Dividends
There is perhaps no more tragic phrase in the English language than “I did not realize.” These four words communicate in subtle brevity two...
The Reinvention of Digital Scanning
When the digital dental scanner was introduced in 1987, a paradigm shift was created in the way dental impressions could be made. But it...
